Cookies Policy
Who we are
Our website address is: https://socialbrandinsights.com
About Cookies Policy
This policy explains the cookies and similar tracking technologies (“cookies”) used on socialbrandinsoghts.com. This policy also applies to other online platforms used by these businesses, including any company’s mobile apps and any other websites that links to this policy (“web platforms”).
By using our website, you indicate your consent to the use of cookies by Social Brand Insights. You can manage those cookies as explained below under “How can I manage my cookies?”.
When you visit our website, you will be asked for express consent or to manage your preferences for the use of optional cookies.
A business will use the information collected through cookies on our website or web platforms only as that information relates to its own business operations and to improve services further making them relevant to users.
Our website may have links to the websites of other companies with their own cookies policies. We do not have control over cookies used on those websites. Users must get familiar with other websites policies directly on their websites on their own discretion.
This policy applies to all visitors from within the EEA, the UK, or Switzerland except you will be asked for express consent for optional cookies used by all businesses on our website and platforms, and you can manage your consent using the “manage your preferences” option.
About Cookies
Cookies are small files of information that a web server generates and sends to a web browser. Web browsers store the cookies they receive for a predetermined period of time, or for the length of a user’s session on a website. They attach the relevant cookies to any future requests the user makes of the web server.
Cookies help inform websites about the user, enabling the websites to personalize the user experience.
The cookies that are used on the Internet are also called “HTTP cookies.” Like much of the web, cookies are sent using the HTTP protocol.HTTP protocol.
Cookies store information as a unique identifier, and a day and time stamp. Some cookies contain unique identifiers which allows to distinguish a user from others as a unique website visitor to provide more relevant content, including promotions and advertising. This information, in combination with other information, may permit you to be identified, and so may be considered personal information. Other technologies that help us with these functions include tracking pixels, scripts, local storage, and local shared objects.
Some of the cookies on our website are placed by us, while others are set by third parties.
Cookies are stored for as long as necessary to meet their specific function. To remove them, see below under “How can I manage my cookies?”.
Not all mentioned cookies or technologies are used on this website or our web platforms and they might change based on regulations, new technologies, updates or upgrades of existing cookies and similar technologies.
Categories of Cookies
There are four broad categories of cookies and tracking technologies used on the website:
- Strictly necessary cookies
These cookies are necessary for the website to work properly. They handle tasks like setting cookie consent and preferences,, filling forms, recalling optimal page layout, sizing, and viewing preferences, possibly identifying you as being logged into our website, and detecting and preventing fraud. While you can set your browser to block them, some website features will not work if you do. - Performance cookies
These cookies count visits to our website, analyze where they come from, and improve overall site and web platforms performance and user’s experience. For example, they help us assess the success of our campaigns, test new features, track page loading errors and otherwise provide insights on how visitors interact with our website and/or web platforms. - Functional cookies
These cookies help make our website work better and personalize your experience based on how you use it. For example, they permit the testing of different versions of the website, track site editions, remember previous search information and language preferences, detect your general geographical location, and allow us to present you offers based on your browsing. - Marketing cookies
Advertising cookies serve an important role in digital marketing by tracking user behavior and delivering tailored ads through third parties web platforms.
How we use Cookies
We use cookies and similar technologies to improve the performance of our services, to analyze visitors’ interaction with our website and web platforms, to personalize our services and marketing communications. We also use these technologies to deliver interest-based advertising content that might be relevant to internet users across different channels and to improve the effectiveness of such marketing initiatives.
- Specifically, we, our service providers, and third parties use the information collected via these tools to (but not limited):
- Analyze how our digital services are being used, so we can improve their performance, functionality and content making it more user-friendly
- Identify new visitors and users
- Recognize returning visitors
- Learn how you came to access our digital services
- Keep you logged into our digital services
- Personalize your experience on our website, device applications, and third-party social networking websites, plug-ins and applications, such as by using the IP address of your devices to determine user’s approximate location and displaying content relevant to your region
- Customize content and recommendations according to website and web platform visitor’s engagement with provided content, including targeted advertising. To achieve this, we may monitor visitors activities on our device applications, websites, and other online platforms. Additionally, we may obtain information about your browsing history and online activities from the third parties.
- Better understand our audience, our customers, our website visitors and device application users, and their respective interests towards our content and services to provide user-friendly experience
- Measure the performance of our marketing campaigns across various online channels, such as our ads displayed on third-party websites or platforms
- Enable location-based features if necessary to cater relevant services for specific location
- Third parties and service providers may also use cookies and similar existing and emerging technologies for other purposes
How can I manage my cookies?
You can accept all types of cookies, select or withdraw your consent using the “manage your preferences” option. Some necessary cookies remain functioning to support website and web platforms.
Your Browser Settings
Disable browser cookies: Your browser may give you the ability to control cookies, some of which may enable third parties to collect data about your use of our websites. You can adjust your browser settings to block all cookies. Certain browsers also allow you to limit the blocking of cookies to specific websites. Instructions for blocking cookies on some browsers can be found at the links below. You will need to adjust the settings on each browser and on each device for which you wish to block cookies. Please note that disabling cookies may limit the functionality of our websites.
Internet Explorer
Microsoft Edge
Chrome: Instructions for blocking cookies from a specific website
Firefox: Instructions for blocking cookies from a specific website
Safari
Please note that if you choose to delete or disable cookies, some features of our digital services may not function properly. For example, you may not be able to save your preferences or login information, and some content may not be available to you.
Email Tracking
We may use email tracking technologies such as pixels or web beacons in our emails to collect information such as the time and date an email was opened, the location of the recipient, and the links that were clicked. This data is used to analyze email campaign performance and to improve the content and relevancy of future email communications with email subscribers. To opt-out of email tracking, you can disable HTML or images in your email client. Please note that this may also disable images in the email, and the email content may not be fully displayed. Alternatively, you can choose to unsubscribe from our marketing emails.
Interest-Based Ads and Third-Party Opt-Out Features
You can use opt-out features provided by third parties to manage how your personal information is used for ad targeting purposes. For example, you can ask to opt-out of interest-based advertising delivered by third-party advertisers and ad networks who are members of the Digital Advertising Alliance of Canada (DAAC) by using the DAAC’s AdChoices tool (http://youradchoices.ca/choices/).
Some of the social media platforms we work with may serve you with interest-based advertising on their platforms. In addition to or instead of the opt out mechanism linked above, you may be able to opt out of their interest-based advertising by changing your advertising preferences in the platforms after you log in.
Google Analytics
We use Google Analytics to aid us understand how our websites and applications are being used and to enhance their performance. Google Analytics uses cookies to collect information about your use of websites and applications, including your IP address, browsing history and device information. To learn more about how Google uses this data, you can visit this link: https://policies.google.com/technologies/partner-sites. You can opt-out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on (https://tools.google.com/dlpage/gaoptout).